AFFILIATIONS

Guerilla Marketing

Deborah became a Certified Guerilla Marketing Coach in 2006. A long-time fan and practitioner of Guerilla Marketing, she wanted to be able to offer this highly focused, bottom-line oriented marketing approach to her clients. 

When the first “Guerilla Marketing” book was published in 1983, it’s author, Jay Conrad Levinson was considered to be a pioneer in his approach to non-nonsense marketing for small to medium sized businesses. The principals that he introduced in 1983 are still valid today.

What makes Guerilla Marketing so ideal for many of Bifulco Business Solutions’ Clients is that it relies on time, energy and imagination, rather than costly advertising budgets.

Deborah works one-on-one with clients to develop Guerilla Marketing Plans; and also presents interactive workshops to small groups of business owners.
 

Deborah is a Certified Professional Behavioral Analyst and TTI Distributor, licensed to use all of the TTI Success Insights Collection ® of reports, including the Behaviors (DISC) and Values (PIAV) series. 

The behavioral assessments help people understand how they do things, using observable behavior. This is a particularly effective tool in improving communications within groups or partnerships.